I-435 Corridor Land Use Analysis and Market Study | August 2009

This land use and market analysis is intended to illustrate the issues, challenges and opportunities present for future development within the I-435 Corridor. The information within this study has been organized into four primary categories: (1) Existing Conditions, (2) Land Use, (3) Design Character and (4) Development Policies.

Shawnee BrandPrint | April 2009
The City of Shawnee hired North Star Destination Strategies to develop and clearly identify Shawnee’s community marketing brand for residents, visitors and businesses. The unique process is known throughout the United States for its ability to effectively generate positive, strategically aligned marketing growth within the various entities that comprise a community.

Optimal Destination Retail Supportable in Shawnee, KS | January 2009
This study analyzes the viability and type of retail supportable in Shawnee, Kansas with the conclusion that the City of Shawnee, Kansas offers potential for three phases of retail development that will include big-box and specialty-box retail, destination and entertainment-oriented space, as well as restaurant space that will serve an under-stored market.

Psychographics Segment of Retail Study